Tuesday, March 27, 2012

Everyday Design Inspiration Blog

Everyday Designs

I have 5 examples that each have their own picture and I will explain the specified criteria that's on the criteria sheet.

The first label I thought looked neat and you do see quite a bit when buying alcohol is McCormick Gin. The target audience is obviously anyone is 21 or older. I feel like the color is good for this clear bottle because the yellow makes the silver typography stand out and the blue at the very top stands out using a reverse technique. The call to action is that the product is obviously going to be bought by someone who wants to drink some alcohol. The production process is done in a specific factory I am sure and that's how these bottles are made. I thought the logo looked really neat and I wanted to share it for this blog. Some of the font is a little tiny at the bottom, but other than that the label looks really good.


The next product that I chose to take a picture of that has a cool design is this pure protein jug. This products target audience is to males probably 16 or older who want to build muscles while lifting weights so they can look fit. The call to action is that it says, "Eat Good, Look Great." It is saying if you use this product you will look good in the end because it has 100% Protein. The production process is from a factory as well because they have to design the label then print an adhesive label then put it on this jug. The color goes with the product because the chocolate flavor being advertised is obviously brown. The typography definitely stands out great because of the different types of fonts they used and the facts it has on the front of it. The logo design looks great overall to me because of what I just said as well.


Another item I took a picture of was my friends canteen that she got from Las Vegas on her Spring break. The target audience I say would be to visitors of 21 or older of age that visited Las Vegas and call to action is basically just inspiring customers to buy this so they can have a momentum of Las Vegas. I would say the typography and logo are very hard to read because you can barely read Las Vegas underneath the blue glitter all over the canteen. The color to me sort of goes with the product, but like I said before it is very hard to read. The production process for this canteen was done probably from a special company that the city of Las Vegas goes through to get specific products made for tourists to remember the town they visited.


I found this billboard on my way back to Pittsburg, KS. I thought at first it looked interesting which it does, but the thing that bothers me the most about it is how the main part of it is not straight, its not flatly pressed on there. It's all wrinkly which really bugs me. The target audience could be anyone because it has something that would interest anyone. The call to action is,"The Auto Show, Cruise-In, and Concert." The typography and the logo design to me seems like it is pushed together and I think it could even be put on a bigger billboard then this one specifically. The typography at the bottom I feel could be a little bigger and the fonts seem like there is too many different fonts going on as well. The production process obviously put together by the town of Pittsburg and is sponsored by all the businesses listed all around the border of the billboard.


The last image I decided to take a picture of was Mr. Goodcents Subs & Pastas magnets. The call to action on this magnets is we deliver. They list their number brightly with the red typography to grab the viewers attention. The target audience is anyone who loves to eat fast food and anyone in general really. The logo design is in a good spot I think and it definitely grabs the viewers attention. I like the fact the call to action is white, the number is red, and the store and its information is in black because it looks more professional. The production process was to go through a print shop and print a bunch of Mr. Goodcents magnets to hand out to the community to gain business from potentially new and old customers. All the information I wrote on here was from what I learned over the years in graphic design and digital file prep because the books explained most of the designed process and each professor explain it well too.



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