Monday, March 26, 2012

Magazine Ad and Billboard Thumbs and Roughs Blog

Magazine Ad Thumbs and Roughs Project

I chose to put an ad if I could would be to put an ad of my photography business in Peoples Magazine. The file format will be done in Adobe InDesign. My design has live area within all the pictures that are on it. All the pictures that are going to be on this project will be my own that I have taken. I am thinking I will do this magazine in black and white so it will save me money in the long run, which would cost me $214,100 which I am pretty sure there is no budget. The cost for color if i decided to do it in color would be $305,900 for a full-page ad. The purpose of the ad is gain viewers attention about booking a session with me and learning about my business. Call to action is getting people interested in sessions and they will find out more scanning the Microsoft Tag that I have placed on the ad. The live area in the ad itself is 7 inches wide by 10 inches high. The bleed size would be 8 1/8 inches by 10 3/4 inches. The trim size would be 7 7/8 inches by 10.5 inches. The  From the Master image list I plan to use screen tint, reverse, and gray scale images.
Thumbs


Magazine Ad Roughs 1 & 2



Here is the final project image. From the Master Image Checklist I used a screen tint, a reverse, and a 4 color raster for my images that are copyrighted under me.



Billboard Thumbs and Roughs Project

The billboard project is way different than others because for one you have to try to catch someones attention from a far away view because a billboard is 10 feet 5 inches by 22 feet 8 inches. It's huge basically and that's a big part of it why it's so different and you need to use as few words possible so it will be easy to read when driving by it on the highway. You do need to focus on your images resolution when doing this project because you want to make sure your image is crisp and sharp looking so it doesn't look awful like since I am doing my project over my photography business than I need to make sure my images look sharp and clean. The pixels when building a billboard need to be at 72 ppi.

The purpose of the billboard is gain viewers attention about booking a session with me and learning about my business. My call to action is making people become familiar with my business by seeing it on a billboard so they know it actually is a business. My target audience is parents and couples because they are the main people who always book sessions, whether its seniors, engagements, etc. My plan is to use a 4 color raster from the master image checklist when doing this project so the billboard stands out. The size of the document in InDesign will be 19.5 inches wide  by 15.5 inches high. The actual size of the billboard would be 10 feet 5 inches by 22 feet 8 inches and the trim size is 10 feet 6.5 inches by 22 ft 9.5 inches. The bleed will be .125 inches in the InDesign layout. and margins will be .25 inches. The file type will be a Photoshop document and turn into a JPG when finished. I forgot to mention the price to produce a billboard of 10 feet 5 inches by 22 feet 8 inches is about $700.

Thumbs




Billboard Roughs 1 & 2


Billboard Final Image. I didn't use anything from my Master Image Checklist for the Billboard Project. The image is copyrighted underneath me.




No comments:

Post a Comment