Microsoft Tag

You usually find tag bar codes, QR codes, and other recognition technologies in magazines, product packages, or bumper stickers. "The Microsoft Tag marketing solution gives you and your customers the easy way to use a rich suite of recognition technologies, from QR codes to the current Tag barcodes and beyond to the next generation in mobile, Near Field Communication (NFC)." It is possible to create a simple campaign with a text message from a mobile phone or by just giving the phone number out. You can get videos, contact information, and much more by downloading this one certain video app. Using the Tag solution, you get free reporting access of measuring the success of your campaigns you created, using the free Tag Manager Tool, by just scanning the Tag with your smart phone. That is how you track the Microsoft Tag. Like I said before you can generate and track these Microsoft Tags from your cell phone. The reason you would want to use a Tag on your project is because it will tell or show the viewer or customer more information about your product or business and what they would benefit from buying that certain product or considering looking into it. Using Microsoft Tag, makes it a lot easier for customers or clients to use. It's becoming more and more popular everyday because it is so easy to use and everyone likes to make designs for a certain campaign that he/she designed for free.

One of the differences between the QR codes and the Tag barcodes is that QR codes can't have as many different colors,designs, or pictures like the Tag barcodes can. Tag barcodes are more flexible than QR codes. They are also the newest thing compared to the QR codes.  QR codes are not stored on a service like the Tag barcodes are. QR codes are meant to have simple designs, unlike where the Tag barcodes have the more creative design look. QR codes do actually contain more information than the Tag barcodes do, which is kind of surprising. Posted below is an example I made of my photography business into a Custom Tag. All the information I got this information from was the Microsoft Tag Website.